Advertisement & Partnership Policy
Transparency, honesty, and reader trust — always.
Holidays Decode works with travel brands, hotels, tourism boards, and tour operators to bring useful content to our readers. This page explains exactly how those partnerships work — and how we keep our editorial voice honest.
Our Guiding Principles
We only partner with brands we would recommend to our own friends. Here's what that means in practice:
Honest Recommendations
We only work with brands we genuinely believe in. No exceptions.
Clear Disclosure
Every sponsored or affiliate link is labelled visibly. No hidden ads.
Independent Editorial
Our reviews and tips reflect our honest opinion — paid or not.
Reader Privacy
We never share or sell your personal information to advertisers.
Types of Partnerships We Accept
Sponsored Content
Paid articles or reviews written by us, in partnership with a travel brand.
- Clearly labelled as "Sponsored" or "Partner Content"
- Written and edited by our team
- Brand cannot dictate our opinions
- Includes a disclosure note at the top
Affiliate Links
Links to travel products (hotels, flights, tours) where we may earn a small commission.
- Marked with
rel="sponsored"for search engines - Disclosure note appears on any page with affiliate links
- Never influences what we recommend
- Costs you nothing extra
Display Advertising
Banner ads placed on our blog and destination pages.
- Clearly separated from editorial content
- Max 25% of page space
- Must be relevant to travel
- No intrusive pop-ups or auto-play video
Brand Collaborations
Co-created campaigns with tourism boards, airlines, or hotel chains.
- Full transparency from the start
- Clear labelling on every output
- Editorial control remains with us
- Approved by our policy before publishing
What We Don't Accept
Strictly Prohibited
To protect our readers, we do not accept partnerships in the following categories.
Editorial Independence
Our editorial decisions are never influenced by commercial partnerships.
- We do not promise positive coverage in exchange for payment.
- Advertisers cannot preview or approve articles before publication.
- Sponsored content is written by our team, not the advertiser.
- If a partnership doesn't serve our readers, we decline it.
- Our opinions on destinations and hotels remain our own.
How We Disclose Partnerships
On Sponsored Posts
A clear label at the top of the article and a note at the bottom explaining the nature of the partnership.
On Affiliate Links
A short note explaining that some links may earn us a small commission, at no extra cost to the reader.
On Display Ads
Ads are visually distinct from editorial content and clearly identifiable as advertising.
On Free Trips
If a destination or hotel hosts us, we disclose it upfront — and still write an honest review.
Protecting Our Readers
Your Privacy Comes First
- We never share your personal data with advertisers.
- We don't allow advertisers to target you based on our site's data.
- Any tracking is limited to anonymised analytics.
- You can opt out of cookies at any time.
- You can report suspicious ads or links directly to us.
Partnership Inquiries
Interested in partnering with Holidays Decode? We'd love to hear from you. Reach out and tell us about your brand.
Please include "Partnership Inquiry" in your subject line. We respond within 3 business days.
Have Questions?
Reach out — we're happy to clarify how we work.